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UK Sales Manager - Toy retail and Education

EnginoLondon Area, United Kingdom
£60k–70k · statedRemote · UKEntry Level
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Skills

  • UK TOY SALES
  • NATIONAL ACCOUNTS
  • BUYER RELATIONSHIPS
  • NEGOTIATION
  • MERCHANDISING
  • PROMOTIONS
  • SELL-THROUGH MONITORING
  • SALES PIPELINE MANAGEMENT
  • FORECASTING
  • TRADE EXHIBITIONS
  • STEM PRODUCTS
  • LICENSED RANGES

About the role

UK Sales Manager – Toys & National Accounts

This position is UK-based, Remote with regular travel. The remuneration is at £60,000–£70,000 basic salary including target bonus, plus additional commission uplift potential. Business travel expenses covered.

ENGINO develops and manufactures construction toys, STEM and robotics products i Europe, sold in more than 50 countries with multiple awards and patents. We will launch new ranges under licences from the Science Museum and the Natural History Museum in London, creating a strong platform for UK retail growth.

We are seeking an experienced, hands-on sales professional with an established network of UK toy buyers to build our retail presence across national accounts, supermarkets, department stores, toy stores, bookstores and independents.

The role

Reporting directly to the Founder and Managing Director, you will take ownership of UK sales development, supported by our head-office teams. You will:

- Open accounts, secure listings and negotiate commercially sound trading terms.
- Build sustainable sales through account follow-up, stock replenishment, promotions and monitoring sell-through.
- Coordinate merchandising, displays, in-store demonstrations and retailer staff training.
- Organise trade exhibitions, buyer meetings and retail visits.
- Maintain a clear sales pipeline, forecasts and regular reporting.
- Develop additional education opportunities with academy trusts, private and independent schools, and identify potential franchise partners.

The candidate

You must have proven UK toy sales experience, current buyer relationships and evidence of winning listings and generating repeat orders. You should understand retail margins, merchandising and promotions, and be comfortable working independently as our lead UK sales person.

Experience with construction toys, STEM products or licensed ranges is an advantage. Toy retail is the priority; education and franchise experience is welcome but not essential.

Package and arrangements

The combined basic salary and target bonus package is £60,000–£70,000, depending on experience, with additional commission potential above agreed targets and business travel expenses covered. Freelance or independent commercial arrangements may also be discussed.

Availability to start within one month is preferred; exceptional candidates with longer notice periods may be considered.

To apply, send your CV, availability and a brief outline of the retail accounts and channels you have developed to c.sisamos@engino.com
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