Marketing Manager ANZ

About Nothing

Founded in London in 2020, Nothing combines the best of British design, entrepreneurship and brand building with the best of global engineering and supply-chain production. The best of the East and the best of the West.

Daring smartphones, audio products that look and sound better, AI solutions tailored to your needs - all delivered at amazing value. Together, we're reimagining the future of technology.

About the Role

We are looking for an experienced and culturally fluent Marketing Manager with a strong focus on PR to lead the local communications strategy across consumer, product, and corporate communications. You will work closely with global functional teams and regional leaders/channel partners to tell bold stories that shape culture, build love for our brand, and grow the business in the local market.

This is a strategic yet hands-on role, ideal for someone who understands the ANZ media landscape deeply and thrives in fast-moving, challenger-brand environments.

Responsibilities:

• Lead our communications strategy for ANZ, from planning to execution, aligned with ANZ marketing goals and global communications priorities.
• Shape clear, compelling narratives for product launches, brand moments, and cultural initiatives.
• Ensure messaging is locally relevant while remaining consistent with global brand positioning.
• Lead integrated campaign moments for product launches, brand storytelling, and thought leadership.
• Optimize PR communications campaigns to achieve OKRs, driving brand and product awareness in the local market.
• Build and maintain strong relationships with key ANZ media, including: Technology, Lifestyle & Culture, Business and Mainstream news.
• Secure high-quality earned media coverage across online, print, broadcast, and podcasts.
• Monitor local reputation, manage issues and crisis comms as needed. Track coverage, sentiment, and performance, and keep pushing for more.
• Work closely with sales and retail teams to support retail partners, coordinate marketing content, and align launch timelines to ensure effective in-store execution and strong sell-through.

Qualifications:

• Advanced knowledge of PR communications in ANZ market with minimum 5 years in PR and communications and with a strong preference for backgrounds in design-focused fashion, lifestyle, or consumer electronics.
• A good understanding of data analysis and marketing analytics, with an ability to translate insights into actionable strategies.
• Experience working with retail partners, with the ability to coordinate marketing content and manage timing across trade and launch activities in alignment with sales and retail plans.
• Ability to think outside the box and create innovative campaigns.
• Event management experience is a plus.
• Results-driven, with a clear focus on achieving KPIs to drive business outcomes.
• Ability to work remotely and independently.
• Enthusiasm for working in a dynamic, fast-paced startup environment.