Freelance Video Editor – Ad Campaigns

Join a fast-growing DTC brand to craft high-converting short-form video ads for Shopify products. This role focuses on producing engaging creatives for TikTok, Instagram Reels, and Facebook, with the primary goal of driving impulse purchases. You will leverage your expertise in video editing and performance marketing to deliver UGC-style ads that capture attention, communicate product benefits, and maximize conversions. The ideal candidate thrives in a fast-paced environment and understands the nuances of paid social campaigns. Deliverables

• Produce multiple short-form video ads (15–30 seconds) tailored for TikTok, Instagram Reels, and Facebook
• Develop compelling hooks and benefit-driven messaging to maximize scroll-stopping power
• Edit and optimize UGC-style creatives for high retention and engagement
• Collaborate on creative direction and iterate based on performance data
• Ensure all deliverables meet platform specifications and brand guidelines

Requirements

• Proven experience creating and editing short-form video ads for e-commerce or DTC brands
• Strong understanding of performance marketing principles and paid social best practices
• Proficiency with video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, CapCut)
• Ability to craft attention-grabbing hooks and communicate product benefits clearly
• Familiarity with TikTok, Instagram Reels, and Facebook ad formats and trends
• Excellent time management and ability to deliver high-quality work under tight deadlines
• Strong communication skills and openness to feedback
• Availability for a single project with potential for future work

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