Paid Search Manager – Retail Clients
Location: Remote – UK
Type: Full-time
The Role
We’re looking for a Paid Search Manager to take ownership of paid search activity across a portfolio of UK retail and e-commerce clients.
You’ll manage campaigns day-to-day while also looking at the bigger commercial picture — identifying opportunities to grow sales, improve efficiency and make clients’ media budgets work harder.
What You’ll Be Doing
- Managing and optimising campaigns across Google Ads and Microsoft Advertising.
- Running Search, Shopping and Performance Max campaigns.
- Managing budgets against ROAS, CPA and revenue targets.
- Using performance data to identify opportunities for profitable growth.
- Optimising product feeds and Shopping activity.
- Planning campaigns around promotions, seasonality and key retail trading periods.
- Analysing performance through GA4 and reporting platforms.
- Testing campaign structures, bidding strategies, audiences and ad creative.
- Producing clear client reports and recommendations.
- Working directly with retail clients to discuss performance and future strategy.
What We’re Looking For
- Previous hands-on paid search/PPC experience.
- Experience working with retail or e-commerce accounts.
- Strong knowledge of Google Ads, Shopping and Performance Max.
- Good understanding of ROAS, CPA, conversion rate and e-commerce performance.
- Experience with Google Merchant Center and GA4.
- Strong analytical and reporting skills.
- Confident communicating directly with clients.
- Comfortable managing multiple accounts and priorities in a remote environment.
The Opportunity
This role would suit someone who enjoys being hands-on with accounts but also wants ownership of client strategy and performance.
You’ll have the freedom to test new ideas, identify growth opportunities and play an important role in delivering strong commercial results for our retail clients.