Regional Director, International Student Recruitment

The Regional Director (RD), Oceania, reporting to the Executive Director of International Student Recruitment (DSR), is tasked with strategizing, implementing, and managing regional recruitment initiatives for the SGU Doctor of Medicine degree program across our campuses in Grenada and the UK. This role focuses on managing a regional team, achieving recruitment targets from all channels within allocated budgets and providing valuable market feedback to enhance SGU's recruitment strategies.

Essential Functions

• Strategic Planning and Execution: Collaborate with the DSR to develop and implement both strategic and tactical plans aimed at meeting recruitment targets, expanding SGU’s presence, and maintaining a robust market footprint.
• Team Management: Oversee the Oceania recruitment team, setting objectives, coaching, and monitoring performance to achieve targets and ensure continuous growth and adherence to SGU’s recruitment standards.
• Administrative Responsibilities: Ensure all administrative duties of the regional team are completed in a timely manner and in compliance with all SGU policies and procedures
• Application Process Oversight: Manage the initial application process for prospective students in the region, ensuring a seamless and efficient experience in close collaboration with the Admissions team and utilizing CRM systems.
• Market Engagement: Travel extensively within the designated market to supervise, train and coach the SGU regional team, meet prospective students, present academic programs, grow and maintain relationships with agencies, academic affiliates and government bodies, and participate in planned activities.
• Key Account Management: Work with Regional Managers to develop account plans for agencies and academic affiliates, understand their business needs, and build and maintain strong, long-lasting relationships.
• Market Analysis: Identify emerging market opportunities and shifts, stay informed about new programs and competitive status, and adapt strategies accordingly.
• Educational Systems Knowledge: Gain thorough knowledge of comparative education systems and implement strategies for efficient review of international academic credentials.
• Visa Regulations Expertise: Stay updated on visa regulations for Grenada, Canada, the United States, and the United Kingdom and understand their impact on students throughout the admission, study, clinical, and postgraduate phases.
• SGU Proposition Communication: Develop a deep understanding of SGU’s offerings and effectively communicate the value proposition through proposals and presentations.
• Reporting and Analysis: Develop and implement regular reports tracking goals across recruitment channels. Understand and report on regional trends and their impact on budgets and strategic direction. Present sales, revenue, expense reports, and realistic forecasts to the Leadership Team.
• Market Feedback: Provide critical market feedback from various stakeholders to support the development of SGU initiatives and recruitment strategies.
• Partnership Development: Collaborate with the Director of TNE to identify potential institutional partnerships or affiliations and support the negotiation process.
• Marketing Collaboration: Work with the marketing team to provide market feedback for collateral development and marketing activities, including organizing recruitment events to boost brand awareness and interest.
• Cross-Functional Collaboration: Build strong relationships with SGU’s functional areas (Recruitment, Admissions, Operations, Marketing, Finance, and Academics) to ensure high customer service standards, efficiency, and problem resolution. Continuously evaluate and adjust processes to align with recruitment strategies.
• Additional Duties: Perform other duties and special projects as assigned.

Essential Knowledge, Skills & Abilities

• Self-Motivation: Highly self-motivated, enthusiastic, and results-oriented.
• Pressure Management: Ability to work well under pressure, with significant organizational skills and the ability to prioritize tasks.
• Initiative: Self-starter capable of asserting ideas, making decisions, and providing feedback.
• Strategic and Creative Thinking: Strong attention to detail with strategic and creative thinking abilities.
• Relationship Building: Ability to develop and leverage strong relationships across the business.
• Leadership: Excellent leadership skills with experience in leading and developing motivated teams.
• Communication: Strong verbal and written communication skills.
• Sales & Marketing Acumen: Strong understanding of sales and marketing concepts.
• Execution Ability: Demonstrated ability to execute results against strategy.
• High-Value Sales Experience: Experience in selling prestigious, high-value offerings.
• Travel Capability: Ability to travel long distances and for extended periods.

Qualifications

• Educational Background: Bachelor’s degree required; a graduate degree in a related international area is preferred.
• Experience: Minimum of five years of professional work experience, with at least three years in a global or enrollment planning environment.
• Technical Skills: Experience with spreadsheets, data analysis tools, statistics, and knowledge of CRM systems and university SISs.

Work Environment/Physical Demands

• Collaborative Environment: Positive, creative, and collaborative work environment.
• Location: Remote, based in Australia.
• Travel Requirements: Extensive travel within target regions and the ability to work unsociable hours and weekends during peak periods.